Eric Shell produced this video of the annual Waterfest which happened just a few weeks ago. Lots of zoom, slomo and panning but its all good. Think of it how a bug would be flying thru the car show. Lots of bagged vw’s as well.
Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 3 retail stores, and a design studio in California and Hawaii.