Stayfresh Crew

N.E.R.D. x Honda CR-Z @ Times Square

Honda held the first-ever takeover of Times Square in 3-D technology to support the launch of the all-new CR-Z sport hybrid coupe on Thursday, September 23. Spanning five blocks of Times Square, the event marks the first time 3-D footage was broadcasted to the public space. As a part of the takeover, Honda ran a 3-D CR-Z commercial footage on the Times Square HD Spectacolor screen (located on Broadway between 42nd and 43rd Street) and Sony provided a 3-D Gran Turismo 5 racing simulators. Additionally, Maxim Magazine models were distributing copies of their special 3-D October issue and Honda sponsored a special performance from chart-topping hip-hop trio, N.E.R.D.

The 2011 Honda CR-Z sport hybrid coupe went on sale August 24th with a manufacturer’s suggested retail price (MSRP) starting at $19,200, plus a destination and handling charge of $750.

more images HERE
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Jose has been published extensively in such periodicals as Urban Velo, Vapors Magazine, Tuner Performance Reports, London’s Fixed Magazine, and Japan’s Ollie. Flavorpill, an online lifestyle magazine, recently partnered with BMW and together selected Jose to capture New York’s unique landscape. Since then, Jose has collaborated with Nike, shooting pictures for their sportswear store in SoHo.
Formula Drift Staff photographer '08, '09 & '10 season. In the future, Jose aims to expand his knowledge of the art by continuing to experiment with night photography, portraits, sports and landscapes. Jose currently lives and shoots in New York City.

2 Comments

  1. A-Dub
    26/09/2010 at 2:36 am

    I’m not impressed with the CRX “replacement”. I’d go for N.E.R.D. though!

  2. emily
    28/09/2010 at 12:56 am

    oh pharrell… i have no words. j- can i get that flick of him in poster size for my ceiling? thanks hahahahah :)