Stayfresh Crew


GIGANTES Fans All Across The Bay + World Are Going Insane Tonight. And being the fans that we are, it’s only right that we come correct and present our celebratory SRxMM + FTLC design, saluting our hometown team. Hitting the Fatlace HQ SF store shortly. Come on by and help us honour our Champion City: THE GIANT IS GREATER SO STEP BACK. I KNOW YOU WERE TOLD ORANGE+BLACK ABOUT THE SOUL CLAP. [Showbiz & A.G.] Video:

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SRxMM is short for the collaborative effort: Soul Regiment x Motivate Movement who have decided that working together builds a stronger establishment. By developing a brand identity with its acronym, they hope to exemplify unity. In many ways, you may view the structure as follows:

Soul Regiment = Apparel Brand | Motivate Movement = Design Haus.

Since 2000, Motivate Movement has aspired to be a motivational force in our community; bridging the gap between genres and comrades in art through design. Our directive is to capture and preserve the essence that transmits the youthful spirit and purity for people’s love for culture. Our brand will never claim to be the best, but we will always stand by our dedication to deliver quality messages to you. We dedicate our work to Michael “DREAM” Francisco, the reason for our establishment. Through his death, our phoenix arose.

Our headquarters is located in the San Francisco / Bay Area and production facilities based in Oahu, Hawaii.


  1. 02/11/2010 at 8:53 am

    Fucking sick dude. I am not even buying SF gear because of the Giants winning but I’ll definitely support buy this shirt.

  2. 02/11/2010 at 10:55 am

    Thats what I said!

  3. MS
    02/11/2010 at 4:25 pm

    where can we purchase this…