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Word UP! December

Mark Arcenal

Mark Arcenal

Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 3 retail stores, and a design studio in California and Hawaii.


  1. Johnny C
    20/12/2010 at 1:21 am

    Cool to see some BMX action on the site! Rad!

  2. 20/12/2010 at 4:49 am

    coool !

  3. 20/12/2010 at 5:18 am

    yea ‘rad’ sums that up alright…

  4. 20/12/2010 at 10:37 am


    Thanks for the feature!

  5. Simply D.
    20/12/2010 at 6:55 pm


  6. 21/12/2010 at 9:51 am

    Big props to Serg from State of Stance. Totally loving the Rotiforms on his A4!

  7. Christopher
    21/12/2010 at 11:45 am

    Nice to see that its not only me who are interested in cars aswell riding my bmx! 😀

  8. 21/12/2010 at 11:14 pm

    hella clean. i like how it sits right on the lip of the tire haha!

  9. 23/12/2010 at 9:27 pm

    yup love this pic