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Opening Today

Yesterday we had a private party to kick off the new line. Del Tha Funkee Homosapien performed along with Bukue One and a special guest freestyle session with Fashawn.

Friends from the area that showed up, RIF LA, Bowls, Archrival. Ben Baller & Nicolette showed up. Al, Jay and Pete from Nakama Brand, Rotiform Friends, Edward from Mackin, Rob Heppler & Melissa Meister, Shin from Air Runner, The Meister Guys, Jae Bueno, Rodney & Andrew from HPI, Oakley Friends, SA Studios, Alyasha & Keith HUF, & iD Agency, Pro AMA Supercross Rider Cole Seely, Dogzilla was there serving up the crazy style dogs as well as Sino Tequila. And a ton of other friends showed up. Thank you.

I personally wanted to thank all the crew for making it happen as well as everyone who came out to support. There’s quite a big line forming outside as I type this and excited to see how it goes at 11am tomorrow.

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Mark Arcenal

Mark Arcenal

Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 3 retail stores, and a design studio in California and Hawaii.


  1. Alexis
    11/01/2011 at 2:48 am

    Is there really a big line !?

  2. Stephen Lapinski
    11/01/2011 at 4:48 am

    Is that cop seriously writing up the Honda Ruckus group????

  3. 11/01/2011 at 6:54 am

    Mark, thanks for a great time! Congrats again on the launch and opening.

  4. John P
    11/01/2011 at 8:11 am

    Great times last night. Del killed it. Congrats and welcome to LA!

  5. […] This post was mentioned on Twitter by Jarod DeAnda. Jarod DeAnda said: @IllestBoutique RT @john_pangilinan: The new Fatlace ILLEST Store Opens Today at 11AM…Welcome to LA […]

  6. HNL2LAX
    11/01/2011 at 10:05 am

    great time last night and the clothing line looking fresh… thanks for the photo opt Mark.

  7. Silver
    11/01/2011 at 10:27 am

    Is illest new gear going to be available on online emporium? Im huge MX and SX fan so its awesome to see Cole Seely there and you should make him part of the StayFresh Crew for sure.

  8. 11/01/2011 at 10:30 am

    looked like great times… congrats Mark on the new store

  9. emily
    11/01/2011 at 10:33 am

    congrats mark! so great to see everyone & catch up a little. hope this means you and the fam will be down in LA more often. all my love to the clan :)

  10. 11/01/2011 at 10:57 am

    Congrats on the opening of the new store guys!

  11. 11/01/2011 at 11:11 am

    big ups FATLACE!

  12. mike
    11/01/2011 at 11:31 am

    looks sick guys! cant wait to visit your store someday!

  13. 11/01/2011 at 11:40 am

    Congrats on everything guys, and we hope you all the best! Last nights party was damn interesting and fun. Good to see you all again!

  14. 11/01/2011 at 12:41 pm

    wahoo! looks like a great party!!

  15. 11/01/2011 at 6:04 pm

    Just want to give big props to FatLace. i will be at the store next month when im in LA to check it out and buy some products. :)

  16. 11/01/2011 at 6:43 pm

    Big ups to the fatlace crew. I stopped by the store earlier and picked up some fresh gear.

  17. 12/01/2011 at 11:08 am

    CONGRATS! Opening looked like a major success. Y’all gonna kill it in 2011.

  18. alex_froyo
    14/01/2011 at 2:37 pm

    This is a great movement and a great team at the same time !!! I wish i was there on your party )))

  19. 14/01/2011 at 7:50 pm

    […] coming back for the opening day, there was a massive line. It was around the block, 400 deep! If you sit back and think about this, […]