Stayfresh Crew


In many years we haven’t even fathomed the thought of going on vacation, due to workloads and Life in general. So inspired by our more recent ventures to Europe, we decided to take the Fam on a voyage across the pond and over to The Mediterranean. After a layover at Amsterdam, we found ourselves at our first stop–Lisbon, Portugal. A beautiful city with the likes of all European countries, a rich and deep history that continues to grow. It was a great way to start off our travels, as an introduction to what was to come.

Portugal known as Europe’s West Coast is rich in heritage as it is in sites to visit. Known to have been founded in the Iron Age as Iberia in c. 1200 BC, Lisboa is known to be one of the world’s oldest cities to have been and continue to be inhabited. The country itself shares some of the warmest Mediterranean climates as it’s neighbor Spain. During our stay, we definitely felt temperatures around the 70˚F mark+enjoyed the picturesque clouds within blue skies. If you’re heading to this area, be sure to plan for a day to venture the terrain as the main City Centre to Marina may be visited in close parameters. So strap on those Air Max 90s or New Balances for some brisk walking. Definite place willing to visit again in the future. Bigup Portugal.

Native Portugese artist to be on the hunt for would be Paula Rego. Visit her very own Casa das Històrias which houses her work. For more information about this design institution, please hop over to OnCulture.

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SRxMM is short for the collaborative effort: Soul Regiment x Motivate Movement who have decided that working together builds a stronger establishment. By developing a brand identity with its acronym, they hope to exemplify unity. In many ways, you may view the structure as follows:

Soul Regiment = Apparel Brand | Motivate Movement = Design Haus.

Since 2000, Motivate Movement has aspired to be a motivational force in our community; bridging the gap between genres and comrades in art through design. Our directive is to capture and preserve the essence that transmits the youthful spirit and purity for people’s love for culture. Our brand will never claim to be the best, but we will always stand by our dedication to deliver quality messages to you. We dedicate our work to Michael “DREAM” Francisco, the reason for our establishment. Through his death, our phoenix arose.

Our headquarters is located in the San Francisco / Bay Area and production facilities based in Oahu, Hawaii.