Stayfresh Crew

All Day I Dream About RWB

The other day, Elissa came thru to shoot with us our latest caps, tees and accessories for our 2012 line. Being the super car fiend that she is, she watched Nakai do his thing. Sema is coming up quick and the RWB builds are on their way…

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Mark Arcenal

Mark Arcenal

Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 3 retail stores, and a design studio in California and Hawaii.


  1. 15/10/2011 at 2:27 am

    Love this picture! It really captures the moment.

  2. 15/10/2011 at 9:21 am

    coming along so good!

  3. Ben B
    15/10/2011 at 2:36 pm

    a girl who wears jordans and likes cars? marry me?

  4. Ryukyustriker
    18/10/2011 at 7:13 pm

    Man when I first saw RWB years years ago in I think now the defunct Autotune magazine in japan. I thought they were fucking crazy. Mad Max for sure. These guys have been doing this for a long long time. That magazine was cutting edge. More cutting edge than Option. I am talking 80’s-90’s era. Twin turbo AE86,20B triple rotar in a FC RX-7 back way when. Carb turbo KP61 Starlets,4AG KP61 Starlets,Sunny Trucks ect… You gotta do archive that magazine. Old school Car Boy was a bible too. They taught you things in detail and why they did it that way. All the schematics and power ratio calculations ect… Brings back memories when I was 15 years old (21 years ago) My Sempai Glen Nakamatsu showed me everthing and took me drifting. I remember the day he showed me his hand built 4AG turbo. Those were golden days.

  5. 23/10/2011 at 6:22 pm

    Porsche’s lookin fresh Mark!

    Saw some snaps on Noji’s weblog the other day…

    I’m totally into Mark

    – D