Comicon 2012

This year at Comicon, Illest, our sister brand, announced a partnership with Hasbro’s Transformer Brand. What that means is that you’ll see awesome stuff from the collaboration as well as a bunch of surprises in between. We showed off a few tees but stay tuned in as there’s alot more to come. Here’s a gazillion photos from 2 days at the con..

What we’re here for. The Transformers.

Illest Collaboration displayed with some other products from the Fall of Cybertron. Expect to see this stuff available right around August 21st.

Folks behind the brand.

Bait had a very boutique like display. Really enjoyed all the collaborations.

Brian our friend and former neighbor in Japantown always displays and vends at Comicon.

I said ohhh.. stormtroopers and they said, oh hey mark! Didnt know real life stormtroopers knew who I was! Amazing!!

Our very good friend Jon Sibal was there. He just finished inking 2 books for DC. Earth One and Superman are both available at Amazon.

We had an idea to make white elephants like these trucks a few years ago. Great to see this come to life, even if it wasnt ours.

And the rest of the awesome characters at comicon…

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Mark Arcenal

Mark Arcenal

Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 3 retail stores, and a design studio in California and Hawaii.

1 Comment

  1. 18/07/2012 at 7:43 am

    You are killing it guys! Have fun should be spending a day in the Comicon!