FEATURED ARTICLES

A girl and her Z4 M

This is a story about a girl and her car… Just kidding that would take way too long. Short and simple, Sydney’s car is pretty clean. I ran into her on …

STAYFRESH CREW

iPhone 5 Case Round-up

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Vintage Class: Goodwood Revival 2014

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Better late than never here is the official Ruck Out...

FatlaceTV: Offset Kings Japan 2014

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FatlaceTV: Illest B-Boy Japan

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UPCOMING EVENTS

Illest Spring 2014

Here’s a quick look at a few pieces from our 2014 Spring line with the release date set to March 2014.

With the beautiful Island of Oahu as its backdrop, we put together the shoot using our handy 6D and the Defender 90. I had shipped over the Defender from California a few weeks ago which just happens to be equipped with a roof top tent. Shooting for something other than sand and skin, these photo’s capture the natural beauty of Hawai’i.

As many of you know, we sponsor athletes, musicians, and race car drivers. Since the opening of our new store in Hawai’i this past weekend, we decided to leverage some friends who just happen to be pro surfers. Illest sponsored Dayton Wago, fresh off his win at Kea’au Beach and G-Shock sponsored Alyssa Wooten, both Hawaiian natives.

Enjoy.

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