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The Hectopascal Silvia

Some build cars to stand out from the rest, mostly go with the trends and there are a few who build with their own taste. With all the beautiful Silvia‘s …

STAYFRESH CREW

ILLEST X TRANSFORMERS

 ILLEST X TRANSFORMERS releases 12PM PST this Friday, October 3, 2014! Get pumped...

My Singapore Experience, Part 2

Continued from my previous post.. I’ve experienced Formula 1 in...

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Ruck Out Hawaii Video

Better late than never here is the official Ruck Out...

FatlaceTV: Offset Kings Japan 2014

Our visit to Japan is definitely the highlight of our...

FatlaceTV: Illest B-Boy Japan

Check it out. Illest B-boy battle in Japan hosted by...

UPCOMING EVENTS

Illest Spring 2014

Here’s a quick look at a few pieces from our 2014 Spring line with the release date set to March 2014.

With the beautiful Island of Oahu as its backdrop, we put together the shoot using our handy 6D and the Defender 90. I had shipped over the Defender from California a few weeks ago which just happens to be equipped with a roof top tent. Shooting for something other than sand and skin, these photo’s capture the natural beauty of Hawai’i.

As many of you know, we sponsor athletes, musicians, and race car drivers. Since the opening of our new store in Hawai’i this past weekend, we decided to leverage some friends who just happen to be pro surfers. Illest sponsored Dayton Wago, fresh off his win at Kea’au Beach and G-Shock sponsored Alyssa Wooten, both Hawaiian natives.

Enjoy.

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