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adidas Originals | Superstar 80s by NIGO

Before Illest and before Nike yet right around the same time as Fatlace, I worked for adidas. Not for the brand itself but we were the agency of record. I used to spell it with a capital A but then after being corrected a gazillion times, i spelled it correctly. Anyways check out this video from adidas Originals and its collaboration with Nigo on the Superstar 80.

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Mark Arcenal

Mark Arcenal

Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 3 retail stores, and a design studio in California and Hawaii.