So the other day I was invited to Infineon Raceway by the AMA folks to come check out USA’s premier Superbike series. I usually goto the MotoGP race at Laguna Seca and catch these guys racing but this time around I thought it would be cool to see some bike racing at Infineon since the track isnt as smooth as Laguna. It makes for so much more excitement and after the event, I was more inspired and excited than I’ve ever been.
Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side and helped in launching the biggest brand Nike has to date, Nike Sportswear as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, ILLEST.