Fatlace™ Since 1999


Motorsports

16/05/2012
 

Congrats to Cole

More articles by »
Written by: Mark Arcenal
Tags: , ,

For taking 1st place in Superlights at Dodger Stadium in what always has been dominated by Kawasaki for the longest time ever. Recently we connected with Cole and sponsored him under our illest clothing line as we shook that magic ball and saw the future.

Ive been watching AMA supercross for a few years now and to know we’re sponsoring Cole is great. He’s young and is having a blast out there. He drifts a 240 and lives our lifestyle. If you’re in town next week, check out Cole at Oakland Coliseum as they play host to next week’s AMA SX stop. Here’s some photos from the event and for a more insight into Cole after the race, check out RacerX.

YouTube Preview Image


About the Author

Mark Arcenal
Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 2 retail stores, and a design studio in California and Japan.
More articles by »


 

Latest Tweets

 

 

Friends X Family

 


 
 

 
Racing
Screen shot 2011-05-01 at 11.46.47 PM

Cole Seely – 4th Utah, 1st Seattle

If it weren’t for a mechanical problem in Oakland, Illest Sponsored Cole Seely would be the top contender in the Superlites with only a few races remaining. Seattle. In a dominating performance, Cole Seely scored his seco...
by Mark Arcenal
 
Full Story »

 
 
Headquarters
racerx

Cole Seely x Racer X Mag

Illest Sponsored MotoX Driver Cole Seely makes the cover of Racer X magazine this month. Go pick up a copy and check it out. Sick.
by Fatlace
 
Full Story »