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Free Pair of Sunnies!!

Need some spare sunglasses this summer? Spend $50 and get a free pair of sunnies! Shop now at illest.com! | Some exclusions may apply. To qualify, customer must spend $50.00 …

STAYFRESH CREW

Aloha Japan Part 2 – Tourists’ Dream

Earlier this month, we stretched the meaning of island hopping...

The Daily Dump V.10 – Nychos & The God MC

Becoming a successful artist can boil down to your individuality...

510akland

You can take back all the things you give But...

ON FATLACE TV

FatlaceTV: Offset Kings Daikoku

Together with Speedhunters we thru a not so private meet...

Josh Barnett // Strong As Titanium

Check out the homie Josh Barnett in this new video...

Offset Kings Chicago Video

Filmed & Edited By: Jayson Phommavongsa here’s coverage of the...

UPCOMING EVENTS

YES SSUR

Back when I was working for Backside, I was an editor for their print magazine called EightxTen. It launched in 2012 with...

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Formula Drift Round 4 – The Gauntlet

Stay tuned for our coverage of round 4 from New Jersey being shot by Kevin Choi and I coming this week!...

Pre-Grand Opening: Industry Night At Illest OC

Last night we celebrated the long awaited and highly anticipated launch of our newest store and Southern California Headquarters, ILLEST:...

POPdrop Episode 3 – Caridee English, America’s Next Top Model

Melissa Meister interviews America’s next top model, Caridee English, at Echo Park Independant Co-op. The two discuss Caridee’s success, her...

CHOR BOOGIE INTERVIEW

EAST3: In my opinion you are a innovator of a style that many have been influenced by. Describe your approach...

Hellaflush Approved: Rejie Aquino’s WRX Wagon

Being a fellow Subaru wagon owner, I’ve been exactly where Rejie Aquino and his big red wagon has…until he took...

Slammed Society: Rob Batz’s Evo X

Congratulations to Rob Batz for winning 1st place JDM at Slammed Society x Hellaflush Hawaii 2013!  It’s easy to see...

SoWo 2013

I finally finished going through the shots from SoWo! There were so many nice builds that came down from everywhere...

Simplicity at it’s finest.

Every since the stance/hellaflush scene started people have been pushing their cars to the limit. As of lately though, I...

Springfest 2013 – Virginia Beach

Hi everyone! It has been way too long since I wrote last and I wanted to kick this year off...

DURAG DYNASTY INTERVIEW

EAST3:  Mahalo for taking the time to do this interview and respect to you and the entire Gold Chain Military...

Matt Powers wins Motegi Super Drift Challenge by Formula D at Long Beach Grand Prix

April 22, 2013- Powers wins Motegi Super Drift Challenge by Formula D at Long Beach Grand Prix After an epic...

DAVID KO’S ACURA TSX

“Friday evening…? No? Well what about Thursday evening? That doesn’t work either? Well I guess we’re stuck with Friday morning...

Slammed Society at Formula Drift Long Beach

Why Hello Everybaddy! It’s that time of the year again.  It’s the start of what I believe is the “Car...

Tanner Foust wins 2013 Lydden European Rallycross

FOR IMMEDIATE RELEASE April 2, 2013   Tanner Foust wins 2013 rallycross opener American driver repeats at Lydden Hill circuit  ...

illest teams up with Tanner Foust

SAN FRANCISCO, CA (March 25, 2013) -  illest™ , one of the most sought after lifestyle brands, continues its commitment...

A few minutes of his time

       I personally met Nick Jimenez last year at a Fatlace event. He is the epitome of a “Storyteller”, not...