FEATURED ARTICLES

Oktoberfest in Hawaii

Last month after I got my 1973 BMW 2002 back from an engine rebuild and paint refresh, I took it right out to the 3rd Annual Oktoberfest 2014 hosted by …

STAYFRESH CREW

ILLEST GUAM MODEL SEARCH 2014!

We’re on the lookout for aspiring female models in Guam!...

Adidas #ZXFLUX Experience Tomorrow Nov. 22

Tomorrow, Saturday, November 22, from 2-6pm will be the LA...

Oktoberfest in Hawaii

Last month after I got my 1973 BMW 2002 back...

ON FATLACE TV

The H2Oi Experience

As most of us are starting to freeze on the...

Creating Timeless Performance

Hypebeast produces this Porsche X Acronym retrospective leveraging the new...

Nike Releases New Products for Athletes

Nike has announced the release of several new performance products...

UPCOMING EVENTS

FCF2014

Like I always say, First Class Fitment is one of the best if not the best show of the season...

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Formula Drift Round 4 – The Gauntlet

Stay tuned for our coverage of round 4 from New Jersey being shot by Kevin Choi and I coming this week!...

Pre-Grand Opening: Industry Night At Illest OC

Last night we celebrated the long awaited and highly anticipated launch of our newest store and Southern California Headquarters, ILLEST:...

POPdrop Episode 3 – Caridee English, America’s Next Top Model

Melissa Meister interviews America’s next top model, Caridee English, at Echo Park Independant Co-op. The two discuss Caridee’s success, her...

CHOR BOOGIE INTERVIEW

EAST3: In my opinion you are a innovator of a style that many have been influenced by. Describe your approach...

Hellaflush Approved: Rejie Aquino’s WRX Wagon

Being a fellow Subaru wagon owner, I’ve been exactly where Rejie Aquino and his big red wagon has…until he took...

Slammed Society: Rob Batz’s Evo X

Congratulations to Rob Batz for winning 1st place JDM at Slammed Society x Hellaflush Hawaii 2013!  It’s easy to see...

SoWo 2013

I finally finished going through the shots from SoWo! There were so many nice builds that came down from everywhere...

Simplicity at it’s finest.

Every since the stance/hellaflush scene started people have been pushing their cars to the limit. As of lately though, I...

Springfest 2013 – Virginia Beach

Hi everyone! It has been way too long since I wrote last and I wanted to kick this year off...

DURAG DYNASTY INTERVIEW

EAST3:  Mahalo for taking the time to do this interview and respect to you and the entire Gold Chain Military...

Matt Powers wins Motegi Super Drift Challenge by Formula D at Long Beach Grand Prix

April 22, 2013- Powers wins Motegi Super Drift Challenge by Formula D at Long Beach Grand Prix After an epic...

DAVID KO’S ACURA TSX

“Friday evening…? No? Well what about Thursday evening? That doesn’t work either? Well I guess we’re stuck with Friday morning...

Slammed Society at Formula Drift Long Beach

Why Hello Everybaddy! It’s that time of the year again.  It’s the start of what I believe is the “Car...

Tanner Foust wins 2013 Lydden European Rallycross

FOR IMMEDIATE RELEASE April 2, 2013   Tanner Foust wins 2013 rallycross opener American driver repeats at Lydden Hill circuit  ...

illest teams up with Tanner Foust

SAN FRANCISCO, CA (March 25, 2013) -  illest™ , one of the most sought after lifestyle brands, continues its commitment...

A few minutes of his time

       I personally met Nick Jimenez last year at a Fatlace event. He is the epitome of a “Storyteller”, not...