AUBURN HILLS, Mich. – August 5, 2010 – RECARO, the international leader in automobile, racecar and child safety seat technology and a leading innovator in side impact protection, is introducing the ProSERIES line of car seats to protect your most precious passengers. The ProSERIES is the latest addition to the popular car seat manufacturer’s line of child seats based on RECARO’s race-track proven mobile seating technology.

The new ProSERIES line includes the ProRIDE, the ProSPORT and the ProBOOSTER seats each specifically designed to deliver comfort and safety as your child grows. Each seat is now available through retailers nationwide.

“RECARO’s new ProSERIES seats are designed to not only deliver maximum protection, but the ultimate in comfort for the entire time a child is required to be in a car seat,” said Jonathan Sieber, director of Sales & Marketing for RECARO North America. “We have already received a significant amount of positive feedback from parents that appreciate not only the ProSERIES’ safety design, but its great looks and overall ease-of-use. RECARO was also able to achieve a 90-pound harness weight capacity on the ProSPORT which is the highest available in its class.”

“Every year, thousands of children are tragically injured or killed in motor vehicle crashes. In fact, motor vehicle crashes are the leading cause of death for children age 3 and older in the United States. Securing your children properly in age and size appropriate child safety seats – in the back seat of your vehicle, is the most effective thing you can do to protect them in the event of a crash” according to NHTSA (the National Highway Traffic Safety Administration). That is why the ProSERIES was designed as a series of seats that help protect your child as they grow.

Combined, the ProSERIES line can accommodate children from as low as 5 pounds all the way to 120 pounds. The new ProRIDE convertible seat allows parents to use the seat when their children need to face the rear and then turn it to face forward as their little one grows. The seat is designed for children from 5-70 pounds and 50 inches in height or less. The RECARO ProSPORT is a combination harness to booster car seat appropriate for children weighing between 20 and a “Best in Class” 90 pounds when used in harness mode and 30 to 120 pounds when used in booster mode. A child must also be less than 59 inches tall to use the ProSPORT. The RECARO ProBOOSTER is for children from 30 to 120 pounds and from 37 to 61 inches in height. This innovative seat has 11 head restraint positions.

Assembled in the U.S.A., the ProSERIES is a high-quality child restraint system that provides parents and children the luxury and safety they need for any trip. Parents will appreciate that each of the seats in the ProSERIES incorporates RECARO’s innovative Side Impact Protection system designed to specifically protect each of the 5 vulnerable areas of a child in a side impact collision – head, neck, face, torso and pelvis.

RECARO developed and optimized side impact protection for racecar seats in the 1990′s then adapted their technology for child car seats setting a new standard for premium child safety seats. EPS energy absorbing foam and RECARO’s proprietary structural design combine to provide seating safety, style and comfort once reserved only for the most prestigious automobile and racing seats in the world.

“Every RECARO seat is designed with a blend of our auto racing safety and ergonomic comfort knowledge. Our designers and engineers are parents who can take the next generation production car technology and incorporate it in today’s child car seats. Parents expect the best in safety and design and we believe RECARO is uniquely positioned to deliver both,” said Sieber.

Each RECARO ProSERIES seat encompasses the extreme features of energy absorbing crash technology and soft wear-resistant padding . The seats are evaluated in the company’s seating competency centers in both the U.S. and Europe and through independent agencies including the globally respected ADAC. RECARO recently celebrated its 100th anniversary and was named one of the “Brands of the Century” in 2009.

“RECARO has taken from more than 100 years of automotive experience to engineer the ProSERIES seats,” said Sieber.

RECARO ProSERIES Features

o RECARO’s Side Impact Protection. Designed to protect each of the five vulnerable areas of a child in a side impact crash including their head, neck, face, torso and pelvis.

o Best in Class Harness Weight. At 90 pounds the ProSPORT has the highest weight capacity available for a 5-Point harness seat.

o (EPS) Energy Absorbing Foam. Expanded Polystyrene “EPS” foam absorbs crash force energy through each seat for added protection.

o QuickLift: Head Restraint. Convenient lift lever allows easy positioning of the ProSPORT head restraint to properly fit your child.

o CoolMesh Air Ventilation. This unique material allows for air to pass through key areas in each seat improving ventilation and air flow.

o EasyAdjust: 5-Point Harness. RECARO’s harness adjusts with the head restraint. No re-threading is necessary to properly position the harness shoulder straps to a child, perfect for every day use.

o QuickPull: Front Adjust Harness. Convenient frontally located harness adjuster for no hassle harness adjustment.