FEATURED ARTICLES

The Return of Nike ACG

When the Nike ACG teaser video hit the Interwebz I was like cool, ACG is back. But when Errolson Hugh reposted the same video with nothing more than vague hints …

STAYFRESH CREW

Designing Hope For Chicago

After my recent trip to Chicago over the summer, I...

The Return of Nike ACG

When the Nike ACG teaser video hit the Interwebz I...

Nike Celebrates Kobe’s Latest Achievement with Mamba Moment

Last night Kobe Bryant surpassed Jordan as the NBA’s third...

ON FATLACE TV

The H2Oi Experience

As most of us are starting to freeze on the...

Creating Timeless Performance

Hypebeast produces this Porsche X Acronym retrospective leveraging the new...

Nike Releases New Products for Athletes

Nike has announced the release of several new performance products...

UPCOMING EVENTS

Category Archives: Life

2014 Tri-State Fitment Meet

Growing up my family lived on the edge of Lakewood Country Club / Pine Park, my friends and I pretty much carved...

Flawless

Beautiful. The one word I would use to describe my entire weekend. My family celebrated a momentous occasion in Lake Tahoe over...

Catching up w/ Phife Dawg & DJ Rasta Root at Illest LA

While I was still at working out of our Los Angeles store, I got to meet some amazing people. From fans of...

New York State of Mind

The last stop on our summer of travels is New York!  First time back since May 27, 2006 to visit our little...

A day in SAN DYAGO.

Besides the title of this post, I’m going to be a good boy and leave out all the Anchorman quotes and puns…...

RichG Intro – My Lens to Your Screen

A family man from the Northeast, the Jersey shore is where I currently reside. Collision Industry by trade, my daily grind is...

Where It All Began

As a kid, my father was always a Porsche guy. Actually to this day, he still is a Porsche guy. The first...

6th Annual Tijuana Festival At The Beach!

On July 25-26, Illest Team Boarders Justin Cadiente and Sean McElroy made their way to Tijuana, Mexico for the 6th Annual Tijuana...