The Leader of the Pack

Headlines

23/05/2012

About the Author

Mark Arcenal

Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side launching the biggest brand Nike has to date, NSW as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, Illest, overseeing 2 retail stores, and a design studio in California and Japan.

Nike and Me at the Montalban in Hollywood.

Lights, theater, Nike. I was invited to a Female Nike ID event at the Montalban Theater @ Hollywood and Vine. Nike calls it Art room 1615. A nod to Art class 1615 and the address of the Montalban Theater - whic...

by Melissa

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BombSquad x Illest Release Party This Friday May 25th

This friday May 25th we will be hosting a BombSquad x Illest Release party at Illest San Francisco 1630 post street. What is BombSquad? BombSquad is a local SF based yoyo company started by Paul Han. We will have lots of free g...

by Tim Mar

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Hellalfush Kansai – Thank You

First off, I would like to thank everyone for being so patient with going to the event. We had no idea Central Circuit didnt have parking that couldnt host our event. We apologize to those that waited for hours to come in as we...

by Mark Arcenal

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Bay 2 Breakers 2012

The best event hands down in SF…and the one that always gets me a good hangover the same day at 5pm. You should have been there.

by Fongstarr

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Classic tin

In the tuning world, radical and wild aero, loud paint and bling are something that comes as ‘that optional extra’. Not many of us remember but all these things used to come standard on certain whips. When a tid...

by Aaron

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Darren Uyenoyama Tee Now Available

Pandora One Featured in Super Street!

Surf X Turf

Grapes

the last 7 days in 30 photos

In Hot Water!

Sean Rose X Lowballers “Finesse”

Athalia – “ThoughtCrime” EP

Freddie Joachim “Keep Lovin” single now available

Hellalfush Kansai – Thank You

Classic tin

Throwback Thursday – Kirk Williams’ VW MKII GTI

About Fatlace

Born in 1999, Fatlace initially started as a blog about the elements of hip-hop, with roots in music, break dancing, and graffiti. In addition to the hip-hop lifestyle we grew up on, cars is a collective interest among the Fatlace family and inevitably was incorporated into our web site. Fast forward and Fatlace has evolved to what you see now, still continuing to grow.

At first, Fatlace in San Francisco's historic Japantown seems like your typical shop with dope beats, comfy sneaks and kids up to no good, but stay a while and you'll discover there's more to us than what is on the surface. You'll soon find out the diverseness within our team and the details that set us apart from the usual street boutique. Be sure to also check out Illest, our Los Angeles shop and if you can't make it out to either, there's always our online store where we carry all of our latest products.