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No Mas bringing the heat.

Submitted by Omar Ellis on December 4, 2008 – 10:37 amNo Comment

I spotted this yesterday in ESPN’s Uni Watch column. Check out “The Finisher Bag” from NYC brand No Mas….

No Mas prexy Chris Isenberg, a longtime Uni Watch favorite, has really outdone himself here. He has taken his huge collection of vintage Starter jackets — more than 200 of them, accumulated over the past decade — and begun turning them into gym duffels, which he’s calling Finisher Bags. Total genius! “The sewing is a very tough job, because every jacket is sized differently and has different patches, appliqués and embroideries,” Isenberg explains. “So we have to make it the proper shape and then move all those details into the right position.” This process explains why the bags are pricey — $300 — but also means each one is a unique, hand-created masterpiece. The first batch of bags should be available on Dec. 15, just in time for holiday shipping….

Pretty dope. Check out more info at Uni Watch, or over at No Mas’ site.

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