We call it the “Sharpie” cap since the original artwork was done with Sharpie Chisel tip marker. It’s our first New Era that we’ve done on our own which doesn’t focus directly on the …

Nike X True “Trumara 96 pack”
To celebrate the 13th anniversary of San Francisco streetwear mainstay True, Nike is re issuing the lazer camo edition Humara designed by the True squad as part of the clerks …

Saturday August 1st: Beats, Grub, Deals & Drops
DJs:Mr. E, ChickenSkratch, DJ Ant-1, DJ Mere, DJ Mpenzi, Chapin and Hosted By Fran Boogie

For all the info: True

This afternoon I got an email from long time homie, fellow DJ, and sneakergenius DJ Clark Kent.
Letting me know…
This was today’s outfit!!!!
I rep those caps so much…
Just wanted to say THANK YOU!!

It all goes down Friday July 3, 2009 at Mighty, The Pirate DJs serve up another meal Cream of Beat Reunion Part 1 “Strictly For The OldSchool” Music From The Beginning – ‘96.
Check out the …

Check it out
True is dropping these 2 new designs this weekend. Not available on-line, strictly in-store exclusive.
True Clothing
True East

The “Cali” design is back at True, this time on 5 panel caps. Available in 4 colors at True SF, True East and on-line at trueclothing.net

San Francisco’s True drops this collection of 59fifties just in time for your holiday shopping. Some new styles, some True classics & for the first time True drops a cap strictly for the ladies. These …