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Nike Made for Skate the Exhibition

Nike celebrates 10 years of the Nike SB brand with the Made for Skate – 10 Years of Nike SB – Delivered from the Future in a Cardboard Box exhibition that celebrates the shoes, athletes, photography and product innovations that have carried Nike Skateboarding through it’s unique history to the present day. The opening reception…

Nike & Never Not Running

Nike hosted the 8th annual Nike Women’s Marathon in San Francisco two weekends ago, where over 25,000 women conquered the hills to commemorate the 28th anniversary of Joan Benoit Samuelson’s historic gold-medal in the first women’s marathon at the 1984 Games in Los Angeles. Since it’s inception, the program has partnered with the Leukemia and…

NIKE Unveils the Lebron 9 Championship Pack

Nike Basketball pays tribute to LeBron James and his first championship with a limited edition footwear pack launching August 11. Designed to the specifications of James and his multi-dimensional game, the LEBRON 9 is the first Nike Basketball shoe to combine Flywire technology and Hyperfuse construction in the upper. Available August 11, this limited edition…

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US Open of Surfing Event Recap

The Nike US Open of Surfing returned to Surf City for another year showcasing some of the best surfers in the world including Kelly Slater, Dane Reynolds, John John Florence and many more. Over 250,000 people packed the Huntington Beach during the final weekend of competition. If you find yourself inspired by the incredible talents…

Paul Rodriguez on the new Nike P-Rod VI

Last week I had the chance to check out the new Nike 6th and Mill indoor skate park in Downtown Los Angeles. Located just a few blocks away from the Berrics and Fantasy Factory, this skate utopia is full of street obstacles designed by a collection of the world’s best skaters and built by none…

Nike World Basketball Festival Day 3 Recap

The conclusion to the Nike World Basketball Festival coverage of what was one epic trip to Washington D.C. We headed to the DC Armory for the Nike City Tournament of Champions championship game with both New York and Los Angeles making it to the Finals. The game didn’t fail to disappoint as it was very…

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Nike World Basketball Festival Day 2 Recap

Once every four years the best athletes in the world converge at a single location to compete for their respective countries during the Olympics. During Team USA’s last stop before heading overseas for their four city tour which includes Manchester, England, Paris and finally London, at the DC Armory in Washington D.C. the team held…

Nike World Basketball Festival Day 1 Recap

Nike kicked off the World Basketball Festival in the nation’s capital this past weekend with an exhibition game between Team Nike and Team Goodman League. The Goodman League is one of the top summer leagues in the nation and home of top NBA stars such as Kevin Durant and Michael Beasley. Players that competed consisted…