I wanted to take a moment to share some thoughts on our recent pop-up at K-Ways Lounge in Vegas. The turnout was beyond anything we expected, and the energy you all brought was incredible. It was amazing to see how strong the illest culture is out there—Vegas really knows how to represent.

Connecting with so many of you in person was a reminder of why we do what we do. The conversations we had with the locals were genuine and inspiring. It’s clear that the illest vibe is alive and thriving in the 702, and that’s thanks to the amazing community holding it down.

We’ve got a lot of love for Vegas, and we’re already looking forward to coming back soon. I also want to give a special shoutout to Kyle, Meeks, and Kawaii for making this event happen. Your support means everything, and we couldn’t have done it without you.

Thanks again to everyone who came through. Stay ill, and keep repping the culture.

Photos by: Landon Hazelwood