SCION reached out to me & asked if I wanted to head up Northern California to capture some “Behind the scenes” coverage of the first ever Scion FR-S commercial shoot to twitter, Facebook & Blog…
I’ve already Twittered & Facebooked last week, now see the blog…

Thanks Scion and wow this car is just fresh!!!
So as the sign says, do so and witness “Behind the scenes of the 1st ever Scion FR-S commercial” the new Scion FR-S the car I call “The Game Changer”
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When in the bay area I have to see some peeps, have some GREAT beers and food!

Car service and hang out sesh with Tyler “The Rock” McQuarrie…
(BTW, he is NOT on Scion program just a bay area homie)
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Swung by Fatlace Paddock & RWB USA to see the homies…
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Get to see the main man of Fatlace, Illest, Slammed Society, ALL THINGS fresh and living up to FATLACE’S slogan, COLLECT EVERYTHING! My birthday brother Mark Arcenal..
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Just KAWS Henny, numerous bottles btw…
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NBD…
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Lunch is served, Pliny the Elder down and some double IPA after that yum!
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Only one design has graced his head, The Rock McQuarrie…
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Got to catch up with the LIFEBLASTERS fellas Geoff and Andrew but no pics of them just their stuff and the awesome late night Chinese food, which was an adventure in itself
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She needs a hip replacement that amount of dancing she does!
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J-Rod smash!
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Agenda is CLEAR!
FR-S Launch commercial!
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Site!
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SIGHT!
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Mount…
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The Armageddon will be captured…
aka “The Russian Arm”
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Can I borrow some cable…
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These 2 guys are solid gentlemen and make things happen behind the scenes at Scion, Owen runs National Marketing & Communications and Scion VP Jack Hollis!
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“Video Village” is where everybody reviews footage either live, taped, audio, etc…
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The commercial director Simon chatting with Jack…
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Here’s looking at you kid!
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The new Pioneer Bespoke system that’s launching in the FR-S…
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The driver behind the wheel of the FR-S in the commercial will be Ken Gushi, not just a drift driver anymore, now stunt driver and….
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a hand model! He puts the man back in MANicure as he got a manicure for his hand close ups!
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Myself, Gush & Jack…
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LUNCH!

The Russian Arm operator catching some bites as he’s been working the camera from the rear seat! Talk about back seat driver, LITERALLY!
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The spread was sick…
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So much equipment, I love seeing the inner workings of commercials and productions of this magnitude…
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This Firestorm Red FR-S does have the 1st ever TRD lowering springs on it, they’re prototype and DO NOT, I repeat do not come standard!
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Another interior shot, while Gush’s helmet rides shotgun…
BTW, the floormats will NOT be tan like that, just some mats to keep it clean!
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These are a few of my favorite things, cyclists were going up & down the road we’re on, it’s a VERY popular cycling road… I was jealous of them to be honest riding or maybe of Gushi because he’s driving regardless, I’ll keep blogging!
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Bring your own signs just in case!
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A moment to reflect on the magnitude of the Scion FR-S, my life and all life has to offer…
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Screeching tires…
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Simon with his weapon!
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water trucks on hand to wet the road for aesthetics, not needed it rained the day before plenty
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Gotta love craft services on site! Bangin lunch…
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Gushi working it!
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Owen & Simon scheeming on the copter shots!
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Simon (Director), Gushi (Drifter) & Owen (Marketer)…
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Simon rapping with the helicopter pilot…
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Double your pleasure!
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Spot the “T Pattern”… It’s repeated through the car…
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“T Pattern” on the gauge cluster…
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“T Pattern” on the dash…
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“T Pattern” on the doors…
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This badge WILL go down in history, I promise..
Notice the boxer pistons, the “86” of course and check this out the 4 “holes” in 8 and 6 mimique the sideways action of a drift vehicle…
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Storyboard…
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Even coyotes like the new FR-S…
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Tale of the tape, interior exterior…
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Performing surgery on Capturing interior shots
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So much going on…
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The door opens wide, looks like they took it off from this angle but it’s there…
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Helicopter and the nose camera…
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Peek a boo…
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Checking the footy!
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Captain my captain, wish I could’ve taken a ride but had to ride off…
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Yeehaw sky cowboys…
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Adios muchachos…
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2 devils in the night!
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I’m out, thanks Scion for the good time, creating a rad car that I know people will love and just for the experience…
Until next time, Golden Gate bridge at 4am…
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Beat ya sun!
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Scion corporate did BLOG their own version of ‘Behind the scenes’ if you wanna see it, check it out HERE

Jarod