Walked up to the store to see a line. Incredible. Thanks for all the support from near and far. For those that are asking when its going to be online, Tomorrow. Come thru today, we’re giving away cake as well as the free product for those who slept and camped and the hundred folks that waited in line. More photos soon..

Mark Arcenal

Creative Director at Illest Worldwide
Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side and helped in launching the biggest brand Nike has to date, Nike Sportswear as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, ILLEST.

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