Whew.. Sema’s over. Now we can feature some more cars. First up, The 2012 Chevy Sonic which we built right here in California.
A few months ago I was asked to work with GM to work on a new platform called the Chevy Sonic and prepare the car for thee most spectacular car show for enthusiast called SEMA. Once I saw photos of the Sonic I immediately did a quick render and sent it over to the guys at GM and said it was very promising. After spending a few more hours on the render, I was able to come up with 2 to submit and a few days later I was asked to work on 1 of 5 Sonics coming to the USA.
Mark Arcenal
Creative Director at Arcenal
Lived the Agency life for over a decade and then moved to client side and helped in launching the biggest brand Nike has to date, Nike Sportswear as the Global Digital Lead.
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Looks like a cheap VW Golf GTI knock-off…
I can see it being used, but im afraid GM’s reputation in this business has been shot with cars like the ion or the cobalt. And the reliability still isn’t there. Great project though. I’d like to see a front bumper similar to a Lancer’s design on there.
very nicely done!
Mark:
What program do you use to create your renderings? Awesome job on the sonic by the way!!!
Just photoshop
i’d drive that