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BIA 2014 TOUR – PONTO STATE BEACH

The BIA Tour made its second stop in Ponto State Beach, Carlsbad, California earlier this month on May 3, 2014! Contestants dealt with warm weather, light winds, and small waves in the 1-2 foot range for most of the day. Illest Team Members Justin Cadiente, Sean McElroy represented well at the bodyboarding competition. Justin Cadiente made…

Socal House Hunting & Illest Outlet

We’ve setup 2 locations in Socal in the past couple years and every time I fly down, I think about how much I’ve spent staying in hotels and renting cars. Over the last year I’ve been looking at homes in Hawaii and SoCal. I haven’t pulled the trigger on either location just yet but I’ve…

Meeting in the Ladies Room

Meeting in the ladies room with my crew to start off the long weekend. Din, drinks, then lounge with artists. So stay posted…because this heat is just the beginning. Boot and Shoe ServiceCastelvetrano OlivesSomething on toast.  I forgot but it was incredible!Bucatini alla papalinaMargherita di bufala w/ a side of anchoviesLumpia….get in my mouf.With #OaklandAngelBurning…

New Music Tuesday

Every Tuesday, I’ll curate a playlist of brand new music from around the Internet and give you a heads up on the week’s album releases. Here’s the first installment of the New Music Tuesday Playlist featuring 22 of the best new tracks from the past week: Featured Albums Released This Week: Mariah Carey – Me.…

New Season, New Look

I am pretty sure I have lost count of the different color schemes, vinyl jobs, and transformations that Mark’s S14 has gone through throughout the years. The final product has never disappointed though. This year, Mark decided to go with an old school JDM influenced livery. After spending 2 days printing and laying down the…

Offset Kings 2014 – Hawaii

Next stop on the Offset Kings showcase is paradise – Honolulu, Hawaii, once again taking over the Ke’ehi Lagoon Memorial Park last weekend.  First off, huge MAHALO to everyone for coming out – you are the reason why this event is so awesome!  So we’ll start off this post with a behind the scenes look…