Yesterday we had a private party to kick off the new line. Del Tha Funkee Homosapien performed along with Bukue One and a special guest freestyle session with Fashawn.

Friends from the area that showed up, RIF LA, Bowls, Archrival. Ben Baller & Nicolette showed up. Al, Jay and Pete from Nakama Brand, Rotiform Friends, Edward from Mackin, Rob Heppler & Melissa Meister, Shin from Air Runner, The Meister Guys, Jae Bueno, Rodney & Andrew from HPI, Oakley Friends, SA Studios, Alyasha & Keith HUF, & iD Agency, Pro AMA Supercross Rider Cole Seely, Dogzilla was there serving up the crazy style dogs as well as Sino Tequila. And a ton of other friends showed up. Thank you.

I personally wanted to thank all the crew for making it happen as well as everyone who came out to support. There’s quite a big line forming outside as I type this and excited to see how it goes at 11am tomorrow.

Mark Arcenal

Creative Director at Illest Worldwide
Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side and helped in launching the biggest brand Nike has to date, Nike Sportswear as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, ILLEST.

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