Lexus has teamed up with fashion designer, John Elliott, to launch the first-ever 2019 UX, with the “Sole of the UX” – custom tires inspired by the John Elliott x Nike AF1 shoe. The tires have been reimagined to look like the Nike Air Force one silhouette in a clean and modern all-white finish. The…
Last weekend, Toronto played host to the 2016 NBA All Star Weekend and the 6 side did not disappoint. Innumerable events flooded the city but the brand to literally slay the game was Nike. Fanboy-ism aside, the swoosh really did come out guns-a-blazing with several activations, special edition collectables, and game-changing experiences from Nike ID,…
In Los Angeles, those who shy away from the spotlight rarely make it to the top. Only a few can thrive in the brilliance of the spotlight’s glare and can be witnessed in this new video from Nike Sportswear. Shot in the City of Angels, the exclusive film features Jamal Crawford, the dynamic shooting guard…