Today, Nike unveiled the new Jordan space within Nike Chicago with the number two pick in the NBA draft, Jabari Parker, in attendance and coinciding with the World Basketball Fest. A Chicago native, Jabari was signed to the Milwaukee Bucks and recently joined the Jordan brand team. Jabari along with Jordan brand president, Larry Miller, spoke about the excitement for the upcoming season and Jabari’s role in representing Chicago in the league.
The new Jordan space pays homage to Chicago Bulls icon, Michael Jordan, with a display of his signature kicks, apparel, and more. The new and yet to be released Jordan XX9 was on display along with an Instagram board where users can #takeflightchi and have their photo printed and placed within the design of his “airness.”
Check out the photos from today’s event.