Hello Neighbor.

So as we’re completing our buildout for the Illest Boutique in Little Tokyo, we’re able to walk around and meet the neighbors during downtime. We’ll be shooting alot of what goes on around the neighborhood and for now, meet the neighbors. RIF. Our footwear neighbors. If you’re itching for some rare kicks or if you…

Illest January 2011

The Illest lookbook for the upcoming store opening in January 2011, specifically 1.11.11 in Little Tokyo, Los Angeles. As you know, we consistently do our thing and as you can see we express our style throughout the line. We’re excited to finally launch this long awaited clothing line and we’re very humbled by the response…