I’m going to be updating my personal blog using my instagram photos. I’ve been trying to figure out how to get back into the blogging mix but I’ve been addicted to IG that it’s taken over me updating. If you’ve got one, please follow my instagram, markarcenal. I’ve dropped the 5DMKII and all the other camera’s and have only been using the iPhone4s as my camera cause Instagram is definitely where its at.

So here’s to blogging again and here’s my last 7 days in 30 photos.

I designed some coasters and we produce them all in house at the Fatlace Paddock.

I drop a few hints from our new collection on instagram so if you haven’t followed me yet, follow markarcenal. Here’s a Fall/Winter release of our newest cut/sew. Super excited about this stuff.

RIP MCA. Influenced me as a youth and very respected as an adult.

Stuffed French Toast in LA’s BLD. If you haven’t tried this place, try it.

This movie seems funny. I can definitely wait til it comes out on video in a few weeks.

We’re working with 530 on our new sites and online store. It should be good.

In the air, I believe it’s my 20th flight this year. Not nearly as much as before so I’m happy about it.

In SF’s international terminal, the Filipino’s are the only people guilty of lining up 4 hours before the counter even opens. If you really think about it, there’s only so many tickets sold per plane so you would think there would be that much room for baggage and boxes. It’s already 2012, I really think someone should let them know. The last time I flew to the philippines, we went an hour before the flight and there was no line whatsoever. Strange.

Sushi Sam’s in San Mateo is thee spot. I’ve been going here since the 90s.

Brooklyns becoming a pro at billiards.

I visited James Stewart the other day to talk shop. Check out the Nike 6.0 kicks.

I also visited Michael Jordan Motorsports head guy Kreig. This is Bostroms Bike.

The race was great, Bostrom and Hayden finished 2nd and 4th. Good stuff.

And here’s Kreig showing me the secret stash.

One of the original shirts we produced. This was circa 2000.

Nakai just visited us to build the RWB Demo 993 car.

Here’s the day I visited James testing out his new Sponsor, Suzuki. Here’s James doing the bubba scrub. Check it, that’s 2 feet off the ground.


I was able to unplug for a few hours and drifted at Sonoma Drift. This happens every wednesday.

Matt, Dat and Andy cruised in the Defender while I drove the S13 to the track.

Suzu Noodle, have you tried this? It’s in Japantown in SF. Get the combo with rice bowl. It’s definitely worth it.

There’s something filming in SF this week. Cant release anything yet but its awesome its happening in front of my old house in SF.

Lasered Illest Keychains.

Jon ditched community service to come up to Sonoma to check out AMA. Here we are getting some petrol.

Old School.

Here’s what 1st place receives at HF Kansai

Our newest fatlace sticker released to day. Get it here.

We love our shave ice and since it was 85 degrees today..

Checked out Brooklyns class walkathon.

Took off the old and put in the new.

Mark Arcenal

Creative Director at Illest Worldwide
Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side and helped in launching the biggest brand Nike has to date, Nike Sportswear as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, ILLEST.

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