This past week, Nakai revealed the 12th RWB in the United States at a special event at The Paddock. We had a very good turnout with enthusiasts anxious to take a first hand look. The weather was nice, music was playing, and the meat was on the grill. Overall, it was a good time hanging…
Honor, faith, courage, loyalty… warrior. Check out the fierce new install at Somar, an All Lady Warrior Zine + Art Show featuring works by local women illustrators and writers, as well as two from NY and one from London, conveying the omnipotence of the steadfast female spirit… Til Death Do Us Part. Preview party pics…
I had this whole post planned with a recap of our Illest OC 1 Year Anniversary weekend, but I only made it to Saturday for The Ruckout. 2 out of 3 ain’t that bad. Here’s how it looked at the first ever Ruckout held at our Costa Mesa location, collaboratively organized with Honda and AlpineStars,…
To help us kick off Illest Orange County‘s anniversary weekend, we had a private industry event last night with our colleagues and our friends, with the tastemakers and with the team. It was Kicks, Chicks, Whips, featuring a collection of sneakers and cars, sponsored by Pabst Blue Ribbon and Dogzilla. Before things get too crazy…
Back when I was working for Backside, I was an editor for their print magazine called EightxTen. It launched in 2012 with a full feature I did on Rick Klotz (Freshjive, Warriors of Radness). I was tasked with writing about influencers in the lifestyle markets, and all in Q&A format. For the second issue, I had Ruslan…
Can 10 years be considered a long time in this industry? Yes and no. Yes, because things become routine and like clockwork. You see the same faces, you attend similar events, you foresee the cyclical patterns warranted by this industry. And you inevitably become jaded. I’ve gotten to that point – where I grew tired…
The BIA Tour made its second stop in Ponto State Beach, Carlsbad, California earlier this month on May 3, 2014! Contestants dealt with warm weather, light winds, and small waves in the 1-2 foot range for most of the day. Illest Team Members Justin Cadiente, Sean McElroy represented well at the bodyboarding competition. Justin Cadiente made…
Meeting in the ladies room with my crew to start off the long weekend. Din, drinks, then lounge with artists. So stay posted…because this heat is just the beginning. Boot and Shoe ServiceCastelvetrano OlivesSomething on toast. I forgot but it was incredible!Bucatini alla papalinaMargherita di bufala w/ a side of anchoviesLumpia….get in my mouf.With #OaklandAngelBurning…