First of all I’d like to thank everyone who made it to the event. So sorry for the late update but we’ve been driving and finally have made it to Tokyo. I’ll be posting up lots of photos from the event in a few different posts so keep checking back.

The event was awesome. From what we heard from Fuji’s main office, it was the largest event they’ve ever had in that part of the race track. Its very humbling to know that such a little idea that started in 2004 has turned into something people understand globally. We’ve had Hellaflush in the US, UK, Hawaii and Japan this year and Im personally hoping to do a few more countries next year to help people understand what its’ all about.

Japan, as many of you know from photos from Speedhunters and alot of the other sites that cover Japan events, build cars that are outstanding. The attention to detail is incredible and they always goto the next level without any sacrifice. Seeing their builds always inspire and I along with the many people at the event weren’t let down.

The one thing I kept hearing people say is that our event was very different. They never have so many styles of tuning in one show. It’s always segregated by styles. Ours had VIP, Drift, Time Attack and Street with one thing in common. Hellaflush. Thank you Japan and see you next year.

Here’s some photos to hold you down while I sort thru a ton.
Image of entire event.

Fire Truck! (more images below..)

VIP cars came thru.

Old School Sunny Wagon.

All cars had the correct look. Outstanding builds.

RWB. 1 of 7. Special parking for RWB

More VIP

Most ultimate VIP car came thru. Junction Produce Phantom did the 7 hour drive from Osaka to Fuji. Thank you.

Skyline Drift Car. Damn..

From the Stage at the Award Ceremony.

And after the event, we told people on the mic NOT to go drift and drive safely but as with all of our Hellaflush events, the drifting started. No photos of that just yet so check back soon on my next post.. All I can say it was CRAZY.

If you’re anxious and can’t wait, check out Jon Sibal’s blog as well as Dohc Research for photos of the event!

Thanks!

Mark Arcenal

Creative Director at Arcenal
Lived the Agency life for over a decade and then moved to client side and helped in launching the biggest brand Nike has to date, Nike Sportswear as the Global Digital Lead.

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