03 Aug 2015

Hurley and Tribal “Legacy Show”

The second annual Legacy Show was held last weekend on Hurley’s campus in Orange County. The event brings together California Culture blending the action sports world with lowrider tradition. The Campus created a unique setting adorned with art, skateboard and surf memorabilia, a collection of custom Fender guitars, and some

26 Apr 2015

Built from Automotive Passion :: Introducing Period Correct

Throughout my entire automotive career I’ve attempted to connect my passion for cars with my other interests whether it be action sports, fashion, or art and music. I’ve always understood how each facet of the culture can interconnect and weave itself into daily life. From the personalization of choosing what

13 Jun 2014


To help us kick off Illest Orange County‘s anniversary weekend, we had a private industry event last night with our colleagues and our friends, with the tastemakers and with the team. It was Kicks, Chicks, Whips, featuring a collection of sneakers and cars, sponsored by Pabst Blue Ribbon and Dogzilla.

26 Mar 2014

Recap: Misa Campo & Slammed Sundays

I know this happened a week ago but I get busy and forget that blogging is what got me this gig I call work. Anyways, here’s what happened this past Sunday. Misa Campo had her release with Illest and together they sold out of Skateboards and Tee Shirts that graced

02 Mar 2014


The SoCal storm didn’t stop our very first Warehouse Sale from happening at Illest OC. And it didn’t stop some of you either. Ok, A LOT of you: These were the first people in line, patiently waiting to capitalize on super discounted tees, cut & sews, bottoms, and even samples.

28 Aug 2013


As a way to celebrate this upcoming Labor Day holiday, take advantage of our online and in-store sale this upcoming Monday, September 2, 2013! Valid online (Fatlace | Illest) and in-store (LA | OC)*, Purchase any Illest Fall 2013 item, and get a second item* for 50% off! *Must be

01 Aug 2013

FatlaceTV – Illest OC x Fendarolla

Every now and then you can expect special events being hosted at Illest OC in Costa Mesa, California. Recently we hosted The Fendarolla to come roll some fenders based on appointments only. Adrian aka Fendarolla is one of Southern California’s leading fender rolling experts, and his work that day was

25 Jul 2013

FatlaceTV – Big Vinh

At Illest OC in Costa Mesa, CA you are sure to find cool cars and cool people stopping by on the daily. Not to mention a new ride of the week inside. Recently we had a perfect example of well-kept and tastefully modified Lexus LS430 inside the store. This big

01 Jul 2013

FatlaceTV – Illest After Dark

Here is a glimpse into Illest HQ in Costa Mesa, California before it was officially Illest HQ. Days of hard work went into preparing Illest HQ, but after dark we kept doing what we love to do. The highlight of that night was Ashton Carlisle’s 2007 White Lexus IS350 on

17 Jun 2013

Illest x Shoyoroll Gi

We are excited to announce the Illest x Shoyoroll Gi. Shoyoroll is a lifestyle brand heavily inspired by Jiu-Jitsu and Grappling culture and specializes in premier fine fitted kimonos. For the collaboration piece, two color ways will be available: white and navy. Details below. Tops are made of a Lightweight Tech Weave and