Lexus to Build RC F Sport on Facebook Live

Tomorrow, Thursday March 23 from 8am to 6pm PST, Lexus will customize an RC F Sport in real time on Facebook Live. This is the first time a build will be featured live on the social media platform. Fans will be able to vote on the modifications to help transform the stock vehicle into a…

Road Test: 2018 Lexus LC 500

Parked perfectly on the grounds of the Four Seasons surrounded by palm trees with a view of the ocean and the sounds of waves crashing gently on the sand sat the 2018 Lexus LC 500. The picturesque setting was quite fitting for the press launch of the all-new LC coupe. The island of Hawaii, better…

Lexus Unveils Their Super Bowl Spot with Lil Buck

Aside from the chips and dip, beer, squares and watching the culmination of the NFL season during the Super Bowl, my favorite part are the commercials. Each year ad agencies and brands go all out to top one another in a battle for creative supremacy. This year is no different and with the launch of…

Road Test: 2016 Lexus IS350 F SPORT

The 2016 Lexus IS350 F SPORT blurs the line between family sedan and sports car. Part practical four door machine and part performance beast – striking a balance between luxury and sport. Staying true to Lexus’ recent design language the IS350 features the hourglass shaped spindle grill and angular headlights. The F SPORT adds a…

Lexus Presents: Santa’s Hot Lap

Lexus has created Santa’s Hot Lap by partnering with professional driver Scott Pruett (dressed as Santa) they invited fans for a ride in his “sleigh,” a Lexus RC F GT3 concept car. They were then challenged to read Santa’s massive list aloud while receiving a hot lap around Willow Springs. For each item read, Lexus…

Lexus Reveals the LIT IS

It’s Lit. Lexus has showcased another version of the new IS sports sedan with the LIT IS concept. The collaboration project between Lexus and Vevo showcases a unique combination of art, technology and design. The project car made its debut via a music video for “Be the One,” by UK artist, Dua Lipa. The LIT…

The Lexus Immersive Sonic Challenge at SEMA

Lexus debuted, “The Immersive Sonic Challenge” in 9.1 Surround Sound at SEMA last week. The activation consisted of a high-tech sound booth, powered by Mark Levinson, that allowed guests to experience the raw power of the new LC coupe through an immersive audio “test drive.” SEMA attendees where asked what vehicle they thought it was…