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Camper Van Trip to Silverstone

Here’s how to get the best bang for your advertising dollars. Get the #1 and #2 points leaders in a VW bus and film them handing out tickets for the Silverstone Grand Prix. This stuff stays in your mind for days.

Mark Arcenal

Founded Fatlace in 1999. Lived the Agency life for over a decade and then moved to client side and helped in launching the biggest brand Nike has to date, Nike Sportswear as the Global Digital Lead. Today, he's the Creative Director for Fatlace and clothing line, ILLEST.


  • 19/07/2010 at 4:08 am

    Awesome. Peeped my mag feature on the shelf as well

  • 19/07/2010 at 4:06 pm

    Looks like the perfect duo.

    Great add

  • 19/07/2010 at 10:32 pm

    awesome vid mate. I’m a huge Mclaren fan.